EMSA 2020 Speakers

Kat Warboys

Kat Warboys

Head of Marketing, ANZ at HubSpot

Kat Warboys is the Head of Marketing at HubSpot, ANZ. Kat is responsible for growing HubSpot’s business in Australia and New Zealand, managing everything from demand generation to sales enablement and customer advocacy. Kat’s personal mission is to help other marketers realise the importance of their role in the customer experience, by championing cross-team alignment to help organisations grow better, not just bigger, through word-of-mouth. With over seven years’ experience with Marketing Automation and CRM platforms, Kat’s experience spans across both B2B and B2C organisations.

Kurt Sanders

Kurt Sanders

Director of Strategy at The Content Division

Kurt loves great marketing, and the brands that do it. And swearing. But he tries to avoid it in public. He has 15 years experience as a journalist, trainer, content marketing strategist and public speaker, and has worked with brands across a huge range of industries including health, food, economic development and tourism.

Jessica Pantalleresco

Jessica Pantalleresco

Chief Marketing Officer at Vision6

Jess is Chief Marketing Officer at Vision6 and is currently based in California to direct the global strategy. Jess has over a decade’s experience in helping brands grow market share in the US, China, and Australia. She has a strong passion for leadership, full-stack data-driven campaigns and optimisation, and content creation. As a thought leader in the digital marketing space, Jess is passionate about public speaking and is currently a mentor for Women in Technology.

Alita Harvey-Rodriguez

Alita Harvey-Rodriguez

Founder and Managing Director at MI Academy

Alita Harvey-Rodriguez is known as one of Australia’s leading customer experience futurists and the brains behind multi-award-winning application-based training and consultancy provider, MI Academy. 

For over a decade, Alita has worked with global brands including REA Group, Mr Toys ToyWorld, SAP, Experian, Mountain Bikes Direct and Alfa Romeo to transform their digital marketing and customer experience. Alita sits on several industry advisory boards, including Girls In Tech Australia, Retail Global, Online Retailer and non-profit organisations, Retail ROI. She is a judge for the Online Retailer Industry Awards and a prominent speaker at events such as National Retail Federation’s NYC Big Show, Acquia Engage, Retail Global and Online Retailer. 

Alita has a hard-earned wealth of knowledge in all areas of digital marketing and customer experience.

Mark James

Mark James

Chief Strategist at Customology

Mark James brings over 25 years’ experience in helping brands understand, engage, and keep their customers. Since 1995, Mark has partnered with many leading national and international brands including The Flight Centre Travel Group, Suncorp, Westpac, Youi, Mantra Hotels, Youfoodz, Bank of Queensland, and Bridgestone to create successful customer programs.

With a key focus on understanding the customer, Mark combines strategy, insight and innovation to deliver increased customer engagement and build genuine loyalty. A respected industry leader, Mark specialises in translating data into real marketing value with his hands-on, customer-centric approach.

Mark is the CEO of the GJI Group, a house of brands within the marketing and creative service sectors that help their clients find, keep and grow customers.

Dan Pearce

Dan Pearce

Technology, Media and Communications Lawyer at Holding Redlich

Dan is an experienced lawyer who advises on all aspects of IT, IP, media and related corporate and regulatory issues, including competition and consumer law, privacy and data governance, broadcasting, defamation and other legislative compliance.

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